Ex Parte Marketing

Why Smart Law Firms Outsource Their Marketing

2026-10-30 · Hyper Local Hero Media LLC

Every hour an attorney spends on the website or social media is an hour not spent on billable work. That's why more firms hand their marketing to a dedicated outside team.

What to hand off

  1. Your online presence. Google Business Profile, reviews and directory listings.
  2. Websites. One main site, plus focused sites for major practice areas.
  3. Content. Blog posts, FAQs and case results that answer what clients search for.
  4. Media. A podcast or video series that puts your attorneys' expertise in front of people.
  5. Social media. Consistent posting that keeps the firm top of mind.

What to look for

Look for a partner who understands attorney advertising rules, gets your approval before anything goes live, and reports results in plain numbers: calls, consultations and signed clients.

Want to talk it through? Book a consultation.

Book a law firm marketing consultation